GDPR insight
Source: pinterest.com Today, the European Commission adopted its adequacy decision for the EU-U.S. Data Privacy Framework. The decision concludes that the United States ensures an adequate level of protection – comparable to that of the European Union – for personal data transferred from the EU to US companies under the new framework. On the basis […]
GDPR anatomy
Definitions Consent: see Art.4.11 Controller: see Art.4.7 Data Processing Officer (DPO): Definito Art.37.1 Data Subject: è colui di cui vanno difesi i diritti di libertà sui suoi dati Personal data: see art.4.1 Profiling: see Art.4.4 Processor: see Art.4.8 Third party: see Art.4.10 Record-keeping platform It is necessary to demonstrate the way and when the consent […]
GDPR & e-mail Marketing
Source: emailsystem.app It would seem that complying with the GDPR means decimating the customer base. In reality, the tenth that remains is the good one for doing business! All the rest would never have bought or would only buy if we could identify and target the goals and needs our lead is focused on today. […]